-
1 advertiser's copy
1) рекл. рекламный материал (рекламные объявления или ролики, предоставленные рекламодателем для публикации)2) рекл. = checking copy -
2 checking copy
рекл. контрольный экземпляр (экземпляр издания, представляемый рекламодателю (рекламному агентству) в качестве документа, подтверждающего публикацию его объявления)Syn:
* * *
проверочная копия: предварительный номер журнала с рекламным объявлением, который посылается рекламодателю для получения его одобрения общего вида и места размещения рекламы на странице.* * *экземпляр издания, доставляемый рекламному агентству или рекламодателю для подтверждения опубликования объявления согласно полученным инструкциям
См. также в других словарях:
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